Brand identity
A name you can recognize in two scripts
Logos, colors, type and brand guidelines. For brands that speak to Arabic readers, the name can be drawn by hand in Arabic calligraphy, then turned into a system that works from a sign to a favicon.
What you get
- A logo system: main logo, horizontal and stacked versions, symbol, one-color and reversed versions.
- Arabic calligraphy drawn by a trained calligrapher: Thuluth, Diwani, Kufic, Ruqʿah and more.
- Colors with measured contrast, Arabic and Latin type that work together.
- Brand guidelines your printer and your developer can follow.
Related work
Misk Al-Layl, perfume house
A Diwani identity for an oud and musk house in Dubai, in night blue and gold.
One name, four styles
Salam, “peace”, drawn in Thuluth, Ruqʿah, Kufic and Diwani jali: the same word, four brand voices.
Zinnid Studio brand guidelines
A 40-page brand book in English and French: logo, Arabic version, colors, type, pattern, icons and applications.Questions
Is the Arabic calligraphy drawn by hand?
Yes. The name is drawn by hand by a trained calligrapher, then turned into a logo system that works from a sign to a favicon.
Which calligraphic styles can I choose from?
Thuluth, Diwani, Kufic, Ruqʿah and more. The style is chosen for what the name has to say: the same word reads differently in each script.
What do I receive?
A logo system (main logo, horizontal and stacked versions, symbol, one-color and reversed versions), colors with measured contrast, Arabic and Latin type, and brand guidelines your printer and your developer can follow.
How is the price set?
On quote, after a short brief on your name, your audience and where the logo will be used.
Tell me about your brand
Send me your name, your audience and where the logo will be used. You get a written quote.
said@zinnidstudio.com